Private Brands recognizing the effects of climate change on the economy, society and the environment, sets out a new strategy that has 2 basic axes:
- Eco friendly solutions that that are not harmful to the environment, and
- the promotion of green products, in order to support retailers who wish to make investments in the sectors of innovative products with ecological footprint and in the reduction of greenhouse gas emissions.
Product categories
- Color hunters 100% viscose FSC certified
- ADW tablets Bio based, from 90% natural ingredients
- Eco baby wipes, 0% plastic (100% viscose or cotton with natural ingredients or 99% water)
- Microfiber cloths, from 50 to 100% recycled plastic
- General cleaning wet cloths biodegradable, 0% plastic
- Disposable nitrile gloves biodegradable
- Kitchen sponges from cellulose
- Kitchen sponges with fiber from recycled materials
